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Who Where • Malls • On The Street • Conventions/Special Events • Workplace • Bars/Clubs • In Home How Understand working life – or about a segment of workers themselves – through on-the-job interviews Workplace If you’re looking for a very specific type of worker – supermarket employees, for example – Kelton Research can approach them at their places of work for interviews. Interviews conducted by superiors or in-house HR staff (no matter how “anonymous”), don’t provide honest, direct feedback. Kelton’s StreetSmart Research Team gives employees an opportunity to speak candidly in our in depth interviews about their hopes, frustrations, and motivations without fear of repercussions. Testimonials: "They're strategic thinkers who truly understand the consumer's relationship with the brand. We've involved them as part of our team on all key decisions for their keen input and insight. Bottom line - they deliver." - Anat Baron, mike's hard lemonade

IDI services are regularly used by: Anytime. Anywhere. Have Your IDI Conducted Today. Learn why so many of America's top companies have engaged us to conduct In-Depth Interviews. For more information on how Kelton Research strategically thinks about In-depth Interviews, Contact Us Today.

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