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Bars/Clubs
Early adopters and other taste-makers are too busy being cool to answer questions about their personal tastes and preferences. Unless, of course, you can catch them in their element. Bars and clubs are not only an ideal atmosphere for adult food and beverage taste testing, they provide a high density of young, hot, connected participants – with the disposable income that makes them such desirable consumers.
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Testimonials:
"They're strategic thinkers who truly understand the consumer's relationship with the brand. We've involved them as part of our team on all key decisions for their keen input and insight. Bottom line - they deliver."
- Anat Baron, mike's hard lemonade |
